OSSD with the majority of courses at the College (C), University (U), University/College (M) or Open (O) level qualify for admission to this program.
Mature students - See Admission Procedures
Business Administration - Marketing is the three year program that enables students to learn about key management skills and the promotion of products, companies and businesses. Marketing is a very dynamic field and graduates will gain a clear understanding of consumer behavior, sales promotional tactics and the extremely important field of logistics. The three year marketing program prepares students for various types of management positions. This program will appeal to students who are strategic and creative thinkers with strong analytical skills and have a comfortable level as a team leader since there is an emphasis on marketing management.
- Marketing research projects in the local community allow for hands-on practical and experiential learning.
- Third-year students have an opportunity to participate in the Ontario Colleges Marketing Competition (OCMC).
- Internships for qualified third-year students in their final semester.
- Articulation agreements so students can obtain a degree with a variety of universities, Nipissing University (offered on the St. Clair College campus), Walsh College and Davenport University. Students can also obtain their degree oversees in Ireland and Australia.
- Continuously updating the curriculum based on current trends including the addition of social media marketing content.
- Program and Event planning, a recently added course, allows students to organize and stage a real marketing event which is an important component of marketing today.
Marketing management opportunities exist in a number of broad based firms including sales, retail and insurance companies. Some opportunities also exist in public relations or communications. Graduates have found employment in sports marketing, event marketing, logistics companies and with media outlets. Others go into market research in small, medium and large national firms.
Graduates may receive credits towards:
The standard tuition and compulsory fees for the current academic year:
2017-2018 Tuition Fees
For programs with Experiential Learning (Work Placement/Internship): Costs for accommodation, if needed, travel and related expenses is at the student's own expense. It is recommended for most programs, that students have access to a laptop or desktop computer while away from home during experiential learning periods.
Textbooks and other materials are in addition to Tuition Fees. Textbook prices may be found through the Bookstore website.
Please be aware that tuition and compulsory fees are subject to adjustment each year. The College reserves the right to change, amend or alter fees as necessary without notice or prejudice.
Accounting Concepts I
Introduction to Canadian Business
Mathematics of Personal Finance
Introduction to Human Resources
Business Communications 1
Introduction to Word-Processing Software
Introduction to Presentation Software
Accounting Concepts II
Introduction to Canadian Marketing
Choose an Elective
Business Communications 2
Program and Event Planning
Multimedia Sales Presentations
Supply Chain Management
Choose One General Education Course
Marketing Research Projects
Choose One General Education Course
Marketing Design Technologies
Strategic Marketing Management
Business Operations I
Applied Marketing Simulation
Internship Preparation and Assessment
Global Marketing Environments
Sports & Event Marketing
Sales Negotiations & Ethics